think video...

Our promotion packs are designed to be affordable. They enable your business to introduce a video advertisment to the market that will help to generate more orders for your company's products and services at a fraction of the cost of traditional television advertising.

The Video Promotion Pack, consists of a video film of your business, service or product, directed and produced to a professional broadcast standard on DVD with a second disk containing the feature in alternative video formats, i.e. Flash Video / Windows Media for websites and Mp4 / 3Gp for mobiles. (This is important as it gurantees high quality streaming media for your Internet channels).

The video formats are optimized for social and networking websites like YouTube, Vimeo and Facebook and for devices like mobile phones, PSP, Mp4 Players and I-Phone, providing a range of marketing channels without the head-ache of video conversion.

If you would like to discuss your ideas with us, call Paul on 07963 315324.

NOTE: We do not tender for local government contracts.

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Anytime: 07963 315324

Office: +44 (0) 191 6450336 (IP System: normal call charges apply)

 

Commissioning Guide

 

Step 1

Your first step is to put together some kind of brief that outlines your objectives with the film, i.e. your intended audience, type of message and any time or budgetary constraints that you may have. We will then respond with an outline of how we intend to visualise your brief.

Our producer and scriptwriter will then need to meet with representatives of your company to discuss at length the brief and visit important locations to be used in the film; time spent at this stage of the production is important and can avoid expensive errors later.

Step 2

The next stage is to develop a script and to make sure that your message is on track to achieve your strategic objectives.

When the script is finalised, budget and production schedule discussed, a standard contract will be agreed. You should make sure that you understand the copyright, ownership and legal liabilities involved.

 Step 3

As commissioner, you should state what involvement you require during production and post production. There will be key stages of the production where script approval and amendments may be required.

During filming on site, it is important that colleagues understand what is happening and when it is happening, and that their assistance is important to achieving your objectives.

Step 4

The shooting stage will require you (the commissioner), to arrange any necessary people, resources and on site locations for the company, that we require.

Shooting can be a very time consuming and sometimes expensive process that can involve a lot of setting up of lighting and other equipment, therefore, quiet will be required to record the soundtrack unless otherwise is required. Weather conditions may also affect the shooting schedule; however, we will always plan for rain cover, i.e. shooting something else indoors instead.

Step 5

The rushes (raw un-edited video footage) will be transferred to video tape with time code information to help decide and log the best shots.

A basic ‘offline’ edit will take place initially, this is a low quality version of the finished piece without graphics or treatment that contains the basic editing decisions, this helps us to see the production as a whole and make any changes easily.

The final edit, or ‘online’ stage is where graphics, text and picture grading takes place, producing the high quality output. It can be time consuming to change things at the final editing stage, so all changes should be agreed at the offline stage.

Final Point

The production of a video film for your business can be a fun and rewarding process, enjoy it.